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Logo And Launch of Plastic Highway
Some projects fall outside of the realm of client work, and at Hexanine, we do some of this to keep ourselves sharp, to pursue unique interests, and to grow our capabilities. We’re launching a...
View ArticleMusings: The Greatness Ceiling
Our short musings on design, branding, business and the human condition. You will never be able to create or provide something that’s better than the organization you’re working for. It doesn’t matter...
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Logo Work Included in LogoLounge 7
We’ve grown up as designers with the LogoLounge book series. It’s great to see the beautifully-redesigned, newest volume. Also awesome to see that we’re part of it, with work from projects like...
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The Branding Sweet Spot
Trying to stake out intellectual and emotional territory for an organization’s brand is a challenging proposition — so many viewpoints, stakeholders, and ideas to juggle and consider. You have the...
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Q&A With Alina Wheeler On “Designing Brand Identity” 4th Edition
Alina Wheeler wrote the book on identity design. Literally. She is the author of Designing Brand Identity, which is just about to be released in its fourth edition. It’s an excellent resource and is...
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Good, Great, or Hated: How to Rate Your Own Logo
“Products are created in the factory. Brands are created in the mind.” - Walter Landon, founder, Landor Associates Every organization worth its salt has a logo or visual identity that helps...
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Heritage or Garbage? 10 Thoughts on Reclaiming Old Brands
Occasionally we’re asked to partner with organizations who are looking to revive an old brand, resuscitate a product, or reclaim dormant intellectual property. Sometimes it’s for a brand new venture,...
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New Work: Ashley Furniture and ILC
Great work is the lifeblood of what we do, so it’s always fun to showcase work, even if it has been hiding behind the curtains for a while. Here are a couple such projects: Website design and branding...
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More New Work: Laemmle Website and Branding
At Hexanine, we are huge film buffs, so it’s with great pride that we finally showcase our work with Laemmle Theatres. This great group of movie theaters in the LA area are stalwarts of excellent...
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New Boss Key Productions Logo Leaked
Over the holiday weekend, word leaked that video game industry rock star Cliff Bleszinski (lead designer of the Gears of War franchise) is launching a new studio, Boss Key Productions. The brand new...
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